Vicoli - Pasta Branding

Vicoli is a brand of Italian products that embraces the culinary tradition of Bari, Italy. The brand is inspired by the concept of vicoli, or narrow alleyways. Walking through them allows you to discover their history and traditions, such as handmade pasta making. Both the aesthetics of these streets and the lively movement of their people are reflected in the packaging.

*This project was carried out together with Estrella Gracia, Beatriz Lisso and Elena Rabadán.